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Event Details
How do you break into the Asian market?
The Chinese games market alone is already the biggest in the World, and it’s showing no signs of slowing down. The latest numbers project it to reach $42bn in revenue by 2022. And with the recent uptake of pc games, China is as important as ever, for both mobile and pc/console developers.
At this Growing Games, we will be looking at the current situation in China and Southeast Asia, what to expect in the coming years, and how you go about getting into and doing business in the Chinese market.
Helping us is Lisa Cosmas Hanson and Daniel Ahmad from Niko Partners – specialists in market research and market-entry strategies for video game industry companies looking to expand or initiate market share in China and Southeast Asia. They will give an update on the latest numbers, as well as share their predictions for the market in the next 1-2 years. I addition to this, we will also have Christine Thaarup with us, to talk about the practicalities of doing business in China, and what cultural differences one should be aware of.
Programme:
12.30 – Doors open
13:00 – Welcome & Intro to the progam
13:15 – Warm up discussion
13:30 – Lisa Cosmas Hanson & Daniel Ahmad, Niko Partners: Understanding the World’s Most Important Games Market
14:30 – Break
14.45 – Christine Thaarup
15.30 – Break
15.45 – Case discussions
16.15 – Plenary sum up of the day
Participation is free, but signup is required. Use this link to register.
Use this link, to share the event: https://interactivedenmark.dk/events/growing-games-go_east/
Speakers for this event
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Christine Thaarup
Christine Thaarup
Business Development Executive
Expert in doing business in the Chinese market combined with a solid experience from the games industry as part of IOI in Copenhagen, Eidos Shanghai and Square Enix in London and Tokyo. Recently helped the Danish games indsutry to be part of Beijing Design Week.
Business Development Executive
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Lisa Cosmas Hanson
Managing Partner, Niko Partners
Time
(Friday) 12:30 - (Friday) 16:00
Sponsors
Event type
A Network Worth Entering
The theme of the single event defines wether is relevant for you. The core target group of Growing Games is leaders of Danish game studios. Nobody is too old to learn.
In 2018 Growing Games will
- Be the industries place to learn new games business insights
- Work truly internationally: If we want to raise the bar for the Danish game industry we need to broaden our perspectives. In 2018, we will continue to invite international speakers and key guests. The guests could be publishers, investors or business developers from the game industries in other countries.
We always strive for excellence in Growing Games. We are continuously on the lookout for the next business practices that will shape the games industry, and our list of themes, stories, speakers, experts, and participants continue to grow.
PARTICIPATION
Participation is free of charge, but sign up needed for each event. Unless otherwise noted, events are aimed at professionals in the business (ie. not students)
Growing Games is made in collaboration with and a steering group with industry representatives and Kristian from Seismonuat continues to be our firm-hande moderator.